I help brands scale toeight figures.
An 8-figure brand operator who runs your entire growth engine personally — and takes just 4–5 clients at a time.
Reviews
Don't take my word for it. Take theirs.
“I can't recommend Colton Lee enough. We worked together on an Indiegogo campaign for my boutique resort called Outpost X, and we got a 30 to 1 return on ad spend. We had $930,000 in pre-booking revenue off of $30,000 in ad spend. We also did $130,000 revenue on my wellness retreats on a $10,000 ad spend — a 13 to 1 return. Whenever I need things to happen in the e-commerce world with ad buying and funnels and email, I go to Colton.”
“In the first month, we did about $150,000 with an 8x return. Month two, same numbers. Even after saturation, Colton kept a steady 2x ROAS for months and months. Most people that run your Facebook ads won't know about funnel strategy, upsells, or any of that. But Colton runs his own multi-million dollar company, so he knows how to do these things. The value is like 10x-20x what I pay him.”
Case Studies
Numbers hit different when they're real.
Real revenue from real campaigns. Every number verified.
Every dollar in came back thirty.
These results aren't luck. They're repeatable.
Free. No commitment. 4-5 spots available.
Industries
Deep in a few niches. Open to the rest.
I go deepest in the categories I've scaled with my own money on the line — supplements, fitness, beauty, and consumer products. But the engine underneath is the same everywhere: compliance-aware paid media, education-first funnels, and lifecycle that compounds. If you have a real product and a real budget — spending $50K+/month on ads, or ready to — the playbook travels.
Supplements & Fitness
Where I've put the most of my own money — and my clients'. I scaled a single supplement brand to $18M at a 6.14x blended ROAS, and ran fitness offers to millions in profitable spend with education funnels that build a list you own.
Beauty & Personal Care
High-repeat, creative-hungry categories where the winners simply test more creative and retain harder. That is exactly what my creative engine and lifecycle systems are built to feed.
Consumer Products & Toys
Physical products that live or die on the launch window. I ran every paid channel behind a $715K Kickstarter and scaled toy and gadget brands across Meta, TikTok, and Google.
Health, Telehealth & Treatment Lead Gen
Regulated health runs on compliance-aware creative and education-first funnels. I generated 4,051 qualified patient leads for a stem cell treatment clinic at $4.46 each — the same patient-acquisition engine telehealth and wellness offers scale on.
Not on this list? Bring me the product. If it has margin and a market, the same system works — I've scaled crowdfunding launches, info products, hospitality, and lead gen with it.
Get Your Growth AuditCrowdfunding
Launch day is just the beginning.
From pre-launch to post-campaign — multiple 6 and 7-figure raises delivered.
ZipString Aracna
Ran all paid media across every platform for the Aracna Kickstarter launch, and helped drive launch strategy, email sequencing, and day-one momentum. Fully funded on day one and finished at 3,575% of goal.
OutpostX
Built anticipation through a strategic pre-launch campaign for Travis Chambers' boutique desert resort, then converted that audience into a near-$1M Indiegogo campaign. Every dollar invested returned 30x.
Launching on Kickstarter or Indiegogo?
I handle everything — pre-launch list building, ad campaigns, email sequences, campaign page optimization, and backer communication.
Get Your Growth Audit
About
Your ad buyer should have skin in the game.
I'm not your typical agency owner. I've personally scaled 7 and 8-figure brands from the ground up — including my own supplement company that hit $18M in sales.
I know what it takes because I've done it myself. When you work with ROI Rockstars, you're not getting handed off to a junior account manager. You work directly with me. I treat your business like it's my own because I understand what's at stake.
Services
Everything you need to scale.
The Unfair Advantage
Every account runs on Sentinel.
Sentinel is my AI command center — an agency's entire back office in one system I built and run myself. It watches every metric, drafts the creative, and traces every dollar in real time, so decisions that take other agencies a week of meetings happen the same day.
Insights in seconds, not status calls
Ads, funnel, email, and revenue in one live view. Questions that take other teams a week of digging get answered instantly — and acted on the same day.
AI creative engine
Sentinel drafts new ad variants from the angles already winning in your account, so we test 10x more concepts and find scale-winners faster.
Built-in AI attribution
Sentinel traces every dollar back to the ad that drove it — no third-party attribution subscriptions stacked onto your costs.
An operator at the wheel
AI alone still gets things confidently wrong. Sentinel does the grunt work at machine speed — I review every output and make every call. That combination is the edge.
This is where the industry is heading: not agencies that use AI tools, but operators who run their own AI systems. My clients get it today.
Service-as-a-Software
Most agencies sell you hours. I sell you outcomes — and let software do the work.
The old agency model runs on people: a team of four per campaign, scaled by hiring, billed by the hour. AI broke that math. I run your growth and operations through software I build and own — so one operator ships what used to take a team, and you pay for results, not a roster.
The old agency math
- A team of four bills you for every campaign
- Scales only by adding headcount — theirs or yours
- Junior reps do the work behind a senior’s name
- Margin and quality erode as they grow
- Knowledge walks out the door when someone quits
The new math
- One operator and software ship what a team used to
- Scales on software, not a growing retainer
- A senior operator builds it; the system runs 24/7
- Output per dollar climbs as the system compounds
- You own the system — the knowledge stays, and sharpens
And it compounds.
Every campaign and automation feeds the next — what worked gets logged, the system gets sharper, and your advantage widens while your costs stay flat. That’s what a freelancer or a tool subscription can’t give you.
The same model, three front doors:
How It Works
From first call to full scale.
Four steps. Everything moving within the first two weeks.
Book a Free Call
30 minutes, no pitch. We talk about your brand, your goals, and where the biggest opportunities are.
You leave with
A clear read on your biggest opportunities
Get Your Growth Audit
I personally review your ads, funnels, creative, and offer — then tell you exactly where the money is hiding.
You leave with
Your audit, with the money mapped
See the Roadmap
You get a clear plan with target KPIs, projected ROI, and the exact steps to get there. No fluff.
You leave with
A plan with KPIs and projected ROI
We Execute
I run everything. You get weekly updates, monthly reviews, and full transparency. You watch the numbers climb.
You leave with
Numbers climbing, full transparency
Free. Takes 30 minutes. No commitment.
The Anti-Agency
You don't need another agency.
You need an operator.
Agencies route your retainer through layers of junior account managers. With me, your budget funds the operator actually doing the work — someone who's built his own 8-figure brands and takes just 4–5 clients at a time.
The agency default
- Hand you off to a junior account manager
- Juggle 30+ clients at once
- Lock you into long-term contracts
- Report vanity metrics instead of revenue
- Treat your budget like someone else's money
The way I work
- Take on 4-5 clients max — you get my full attention
- Share a Slack channel with me for direct, real-time access
- Obsess over your unit economics and ROAS daily
- Build systems that compound — not campaigns that expire
- Think like an owner, because I am one
Only taking on a few more clients this quarter.
Free. No commitment. 4-5 spots available.
FAQ
You've got questions. I've got answers.
Limited to 4-5 clients at a time
Stop guessing.
Start scaling.
Get a free growth audit — I'll personally review your ads, funnels, and offer, and tell you exactly where the money is.
Get Your Growth AuditFree. No commitment. Takes 30 minutes.
My no-risk guarantee
You'll leave the audit with at least one concrete, profit-moving opportunity you can act on — whether or not we work together. And if we do, it's month-to-month. No long contracts, ever.